In partnership with Novo Group, we interviewed over 400+ middle market companies and 600+ potential executive hires to learn how the best middle market companies attract, reward and retain top talent. Through the research, we found that middle market companies with compelling employer brands and EVPs averaged nearly 3x revenue growth over those without
Attracting and retaining top talent is a challenge for most middle market firms. According to research by the National Center for the Middle Market in partnership with The Novo Group, to overcome these obstacles middle market firms are creating compelling employer brands and employee value propositions (EVP) to build their reputations as great places to work and reward associates for coming to—or staying with—the business. This pos…
Middle-market company managers competing for the same global talent pool as larger industry competitors can set their companies apart by developing and communicating their employer brands. In addition to helping a company attract more top talent, a strong employer brand delivers tangible, measurable benefits to your business, including improved overall market reputation, increased workforce engagement and productivity, and decreased employee turn…
Many companies say their people make the difference. And it’s true. Research by the National Center for the Middle Market reveals that time and again, middle market companies with top talent perform substantially better than their peers. This post shows how a strong employer brand and employee value proposition (EVP) are tied to middle market company performance and growth. In a recent study of senior and executive-level talent, the Cen…
Talent management has long been one of the greatest challenges facing Middle Market companies. Not only do mid-sized firms typically lose out on quality staff to larger companies with established employer brands, they also struggle to retain staff due to less established company cultures and personnel management practices that have not kept up with the latest trends. Now What? More so than ever, Middle Market companies across all industri…
The challenge of fielding a great leadership team is greater in the middle market than it is anywhere else. Mid-sized companies stand face to face with the big guys every day—either as competitors or as suppliers and customers; they need a team every bit as good. How do you attract NBA players to a college gym? How do you keep them when others come poaching? How do middle-market companies create a reputation—an employer brand—t…