Talent & Customer Focus for the Middle Market

April 20-22, 2015


Columbus, OH


"Talent and Customer Focus for the Middle Market" is a three-day executive education program for middle market executives and senior managers, specifically designed to develop core capabilities in the areas of talent management and customer focus.

Program Features

The National Center for the Middle Market’s unique approach to executive education focuses on customized content combining the educational rigor of academic coursework with practical insights to create a stimulating, applied learning experience. Attendees can expect to experience several benefits:

  • World class executive education
  • Practical takeaways and best practices
  • Networking and Discussion based Learning
  • Expert consulting on key business challenges

Sample Topics to be Covered Include*:

  • Performance Management Best Practices
  • Creating a Compelling Employee Value Proposition
  • Creating a Compelling Employer Brand to Attract Talent
  • Managing the Total Customer Experience
  • Planning for Growth: New Customers, New Products, New Markets
  • Branding and Brand Management Best Practices

*Note: Classroom work will focus on the specific pain points identified by attendees during the registration process

Why Talent & Customer Focus?

According to the National Center for the Middle Market’s quarterly middle market indicator report, a survey of 1000 c-suite executives, talent and customer focus related issues continue to top the list of significant challenges. Even more so for businesses that are experiencing significant growth through mergers or acquisitions.

Who is it for?

The program is specialized for c-suite executives and/or senior managers at middle market companies who are looking to drive professional growth by building skills and expertise in core business areas.

When is it?

April 20-22, 2015 (DOWNLOAD THE INFO SHEET HERE)

Where is it?

The Ohio State University Fisher College of Business Pfahl Hall Conference Center in Columbus, Ohio. Attendees stay at The Blackwell Inn, a four-star hotel connected to the Pfahl Hall Conference Center. Rates are approx. ($140/night)

How much does it cost?

$1500 per person (Individuals are responsible for all travel and lodging expenses)

For registration details please email ritchey.63@osu.edu.